Your marketing team, hired.
Meet your Chief Multiply Officer. It makes distribution effortless.
Email, LinkedIn, WhatsApp, X, Reddit, YouTube, SEO, and newsletters.
Found 312 ops leads at logistics companies hiring for warehouse roles.
Scout · 9:02
Drafted a 4-touch email sequence and a LinkedIn invite for the same list.
Atlas · 9:04
- Friday
Your buyers are ops leads, so I put the weight on email and LinkedIn and left Reddit alone. Six drafts are in your queue. Nothing goes out until you look.
Held 2 drafts. One named a competitor, one was a product mention.
Warden · 9:06
Priya at Nordwave replied. Drafted an answer to her pricing question.
Echo · 9:11
Ask Friday for anything
Your officer lives on your phone
Say it once, on a walk.
Think out loud on WhatsApp or iMessage.One voice note in. Eight pieces of work out.
iMessage · Today 9:12
“...everyone can build now, shipping is basically free. distribution is the moat, and nobody has time to run it. that is the whole pitch. anyway, the dog found something...”
Delivered
Friday · your CMO
Saved: building is free, distribution is the moat, nobody has time to run it. Skipping the dog. Briefing the crew now.
Answers every comment in your voice
Multiply
Founder · 1d
Everyone can build software now. Weekend projects look like funded startups.
What nobody has is time for distribution: the cold email, the LinkedIn, the Reddit threads, the newsletter, the SEO. So we hired a CMO that is not a person. It briefs a crew of agents, runs every channel, and shows me everything before it ships.
We use it to grow the thing it sells. This post started as a voice note on a walk.
Dev Kalra · Founder, Coldbolt
Does it write like you, or like a bot?
Multiply · Founder
It trained on everything I have written. My cofounder stopped being able to tell.
Cold email, end to end
To: maya@driftlane.com
Your Show HN last week
Great launch, quiet week two. That gap is where most products stall, and it is exactly the part we automated...
no inboxes to buy, no warmup to babysit
Writes your newsletter, every week
this week’s issue, drafted and ready
the multiply letter
no. 12
Building is free. Distribution is not.
The crew writes this every week from what shipped and what worked. This issue: one voice note that became eight pieces of work...
read online · unsubscribe
sent to your Stripe customers, synced. or bring your own list
Engages in your groups, as you
Founders, SF · 41 members
Raj: anyone found a growth hire who will do cold email AND content AND reddit? hiring for this is brutal
we stopped hiring for it tbh. our ai cmo runs all of it and pings me when it needs a call. happy to intro you
9:41
Watches your lists, joins when relevant
Lena Vogt @lenavogt
Shipped the whole product in a weekend. Spent three weeks failing to get anyone to look at it. Building was the easy part.
Replying to @lenavogt
this is exactly why we built an ai cmo. it runs the channels so you keep building. ours wrote this reply, and i approved it on my phone.
Earns the room, or gets removed
r/SaaS
We handed our whole marketing function to an AI CMO for a quarter. Notes on what it actually did.
The full log in the comments, not a promo.
SEO and AEO, written and published
the search your buyer makes
ai cmo for startups
the post that answers it, live on your blog
multiply.sh › blog
The AI CMO: what it runs, what it asks, what it never sends
written so the answer engines can cite it, and checked weekly
images and all, pushed live through the webhook you set up
Turns up where your buyers watch
multiply presents · ep 07
THE NEXT
AI CMO
The next AI CMO · ep 07
Multiply · pinned
episode notes and the exact brief the CMO wrote for this one are on the blog. it clips and posts these itself.
None of it is cross-posted. Your CMO picked the channels, wrote each piece in that channel's voice, and put the crew to work.
Every piece waits for your go. Push back, and the plan changes.
Then, every day
Ten minutes with your CMO.
It books ten minutes on your calendar.The day runs on your answers.
They worked while you slept.
Priya Raman · Head of Ops, Nordwave
hiring three warehouse leads
Dev Kalra · Ops, Coldbolt
asked about pick time on r/logistics
Marta Silva · COO, Packlane
comparing WMS add-ons since Tuesday
found by what they did this week, not bought as a list
Ten minutes, on your calendar.
Standup with Friday
9:00 to 9:10 · every weekday
booked at onboarding, sent from your CMO’s calendar
The standup. You steer. From or the platform.
Queue is six. Two worth your eyes: Priya’s pricing answer and the r/logistics post.
send the sequence. hold the reddit post till the data is in.
Done. Sequence goes out from 9:15. Post parked.
that is the whole meeting. the slot is yours to move, and it holds if you miss a day
Outbound went out, warmed and paced.
every send walks this line. warmed inboxes, human pacing
Replies came in. Answers went out in your voice.
“What would this cost across our six sites?”
Priya, Nordwave · 9:28
not a complaint, not spam, not an unsubscribe
“Priced by site. I put the exact numbers for six in the sheet, and Thursday is open if you want ten minutes.”
drafted in your voice, sent on your go
A post went where buyers search.
nordwave.com › benchmark
Warehouse pick time: the 2026 benchmark across 40 sites
Written, illustrated with your data, published to your blog. Working the query while you do anything else.
It knows what the AIs say about you.
“best software for warehouse ops”
asked your buyer’s question, weekly, all four.
This week Gemini answered with a competitor. You knew by 4:30.
Revenue points back at the message.
the payment carries its whole trail
That morning had a leader. Your CMO set the crew on it, read what came back, and can tell you why every call was made. Ask why, ask what next, or say turn. It answers, and the team moves.
Meet your growth team.
Onboarding is a conversation. It starts like this.
We're taking teams on in small batches right now. Want me to save you a seat in the next one?